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POWER OF PINK

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Beauty News: The Collective x ModelCo

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Beauty News: The Collective x ModelCo

The Collective Magazine gets up close and personal with ModelCo CEO and founder, Shelley Barrett.

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Beauty News: Woman on Top with Shelley Barrett

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Beauty News: Woman on Top with Shelley Barrett

ModelCo CEO and founder Shelley Barrett talks to Cosmopolitan's beauty director Leigh Campbell in the latest episode of Cosmo TV's Woman on Top.

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How to: Winged Eyeliner with Harper & Harley

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How to: Winged Eyeliner with Harper & Harley

The flawless Sara Donaldson from Harper & Harley and Fashion Bloggers TV shares her tips and tricks on how to recreate three subtle and effortless eyeliner looks using ModelCo's newest innovation, Lash & Line Superlash Mascara and Liquid Eyeliner.

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How to: Neutral Smokey Eye with Christa Shell

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How to: Neutral Smokey Eye with Christa Shell

Adorable Las Vegas based beauty blogger; Vlogger and Instagram sensation Christa Shell shares with us a step-by-step guide to recreating one of her famously perfect eyeshadow looks.

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How to: Gold Rush

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How to: Gold Rush

Amp up your glam with this alternative to the faithful smokey eye.

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Introducing: Anna Bamford for ModelCo

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Introducing: Anna Bamford for ModelCo

ModelCo transforms Wonderland’s “girl next door” Anna Bamford in a shoot with Instagram sensation, It's Now Cool.

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How to: The perfect red lip

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How to: The perfect red lip

When it comes to rocking a bold red lip, there are few tips and tricks worth noting to ensure you master pout perfection. We turned to beauty extraordinaire Bonnie Gillies from Oz Beauty Expert to share her thoughts.

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ModelCo Essential Tan Tips

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ModelCo Essential Tan Tips

Here at ModelCo HQ, it's safe to say we live and breathe tanning. Here we share the four steps you simply cannot skip when it comes to your faux-glow routine.

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Bronzer vs. Blush

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Bronzer vs. Blush

Consider your bronzer and blush dilemmas solved with pro powder tips from makeup artist, Rachael Brook.

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ModelCo Women<br>of Influence event

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ModelCo Women
of Influence event

ModelCo Founder and CEO Shelley Barrett in conjunction with One&Only Hayman Island hosted an exclusive Women Of Influence event at One&Only Hayman Island.

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Lash Alert

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Lash Alert

We celebrate our #1 best selling mascara with a special gift just for you. There’s a lot to be said...

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How To: Five minutes to a smokey eye

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How To: Five minutes to a smokey eye

We break down the smokey eye into a foolproof five-steps to leave you looking like, yes, “I woke up like this”.

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